Subaru (UK) Ltd records 30% sales growth so far in 2024
Subaru's sales performance growth means the brand has outperformed the UK automotive industry, which ended June 6.01% up over the first half of 2023, with 1,006,763 vehicles registered, according to the latest data reporting from the SMMT. This performance also places Subaru among the top ten fastest-growing automotive brands in the UK.
The all-electric Subaru Solterra contributed a sales mix of 27%, the highest mix attained by the model since its launch. Compared to other manufacturers that offer Internal Combustion Engine (ICE) vehicles alongside EVs in their UK model range, this performance positions the brand with the highest mix of EV sales at the half-year stage.
The Subaru Outback secured 29% of all Subaru sales during this period and is the brand's best-selling model so far in 2024, marginally ahead of the Solterra, with Forester attaining a 23% mix of sales.
The range of Subaru SUVs are tough, practical, and confidence-inspiring vehicles, built to handle life in town, the countryside and off the beaten track. Offering outstanding capability when the going gets tough, Subaru’s SUVs offer up to 220mm of ground clearance and permanent Symmetrical All-Wheel-Drive along with the brand’s renowned X-MODE off-road system fitted as standard, ensuring maximum grip and traction, and exceptional road holding, whatever the weather or terrain conditions.
Fancy taking the Solterra out for a 24 hour test drive? Call Joe or James our Subaru Brand Team on 01392 215141 or find our on the Subaru Solterra and current offers here >